Monetizer - Bump up & Highlight Plugin

Go back to list

monetize previewWe understand that your classifieds business is about earning money and giving your users more ways to showcase their listings and generate more leads to them. Aside from multiple ways we’re giving the administrators to monetize their website, we’re rolling out a new plugin called Monetizer offering Bump Up and Highlight options, which you can use to further monetize your site. Let us talk about them in detail and see how your real estate, car or classifieds business can benefit from it.

Bump Up

bump up listing
An ability for users to bump up their ads to the top page is essential if they want to make sure they get more attention from buyers. An 80/20 rule is best illustrated when users start browsing through ads; you would agree that the first two pages get up to 80% of all the attention from buyers, whereas the remaining pages get significantly fewer views. If a user’s ad is somewhere on page 9, it will get fewer hits by buyers, who focus mainly on the first two pages. With the Bump Up & Highlight Plugin, sellers have the ability to pay extra and get their listings back to the top page, where they will get renewed interest from buyers.

Highlight

Higlighted Listing
While it is true that the first two pages get far more hits, some users prefer to browse through different categories or use a search. The questions sellers often ask is how they can make sure that theirs ads will be noticed when users have tens or hundreds of similar ones to go through. The highlight option brings a seller’s listing into a sharper focus and makes it stand out from the rest. It works simply by highlighting the tittle of the ad in a yellow color, thus making it more noticeable. With the ad highlighted, it is far more likely to catch the user’s eye and get more views.

Benefits

The Bump up option is beneficial for both the seller, who wants as many buyers as possible to view his ad, and for the Administrator, who may create and sell various bump up/highlight packages along with membership plans and other paid services. Among other various benefits, we may list:

  • More ways to monetize your site;
  • Sellers willingly purchase bump up/highlight packages because it helps to sell their listings;
  • Manager in back end from where you can add different packages;
  • Users may choose to both highlight and bump up a certain ad;
  • Users may use pay-as-you-go credits from their balance to purchase a package.

The Monetizer Plugin comes in handy for a webmaster of any classifieds site because it extends the range of paid services, thus increasing revenue. The Plugin is also quite useful for users because highlighting or bumping up ads to the top page increases the chances of a successful sale. More sales in their turn encourage sellers to buy more bump up/highlight packages and use them for ads, which get little to no attention. We have put a lot of work into the Monetizer Plugin and we hope that you will find it useful for your classifieds business.

  4 Comments
  1. does your Monetizer - Bump up & Highlight Plugin
    only work with Autos?
    Or can we use/w your Classifieds Ads software

    kind regards

    nizam / February 23, 2017
  2. Hello Nizam,

    You can use the Bump up and Highlight plugin on our other scripts. It doesn’t matter what listings to bump up and highlight.

    David @ Flynax / March 14, 2017
  3. Hello,

    in some scripts this option is available for non registered users. In the item view page, under the product photo there are buttons, make vip, move to top. When you press it directs to payment page. More over, in home page, there is a button “make your ad premium” and when you click on it, fancy box popsup and asks you the id of the ad. When you enter id then the ad title is displayed. Then you can choose the payment methods and go further. I can send you link of classified so that you can check it website

    Sabuhi / May 31, 2017
  4. Hello Sabuhi,

    Unfortunately, we don’t have the option but we can consider adding it to the Plugin if you describe it in detail and submit a ticket to our Quotes Department.

    David @ Flynax / June 5, 2017
Leave a Reply
Fields marked * are mandatory
Name *
E-mail *
Website
Message *